CAHSAH represents more than 584 members and 1,031 offices that are direct providers of health and supportive services and products in the home.
Our provider members represent Medicare-certified home health agencies, licensed home health agencies, hospices, private duty organizations, home medical equipment providers, home infusion pharmacy providers and interdisciplinary professional services.
The affiliate members include computer companies, consulting firms, insurance providers, and suppliers.
CoreCubed has extensive knowledge and experience in aging care marketing from branding to SEO to website design and social media, corecubed serves its clients by meeting each business’ unique marketing, website development, branding and graphic design needs. More than a decade and hundreds of brands later, corecubed has a proven track record of delivering ROI marketing to aging care companies committed to growth, whether a home care provider, a software provider to the industry, a senior living facility or a hospice.
Home Care Association of America (formerly the National Private Duty Association or NPDA), where you can find a trusted and reliable home care provider in your area or learn more about private pay home care.
Home care choices can be difficult. The Home Care Association of America (HCAOA) is here to help. Private duty home care agencies are companies that provide home care aides, companion care, homemaker services and may provide nursing services in the client’s home or place of residence. Members of the HCAOA employ trained caregivers and assume all responsibility for the payroll and all related taxes – this is never passed off to the customer.
Home Care of Association of Washington (HCAW) is the largest and most diverse home care association in Washington State. HCAW Members include Home Health, Home Care, Hospice, and Hospice Care Centers and provide an array of health-related services. We support these care providers by providing advocacy, expertise, education and training opportunities, and ongoing support.
Leading Home Care is the leader in providing ideas, information, and expert resources to executives of home care companies in three specific areas; business development, leadership development, and Private Duty Home Care. They work with home care companies that want to grow, and with home care leaders who want to get ready for the future. Providing information and expertise to Certified Home Health Agencies, Private Duty Home Care and Non-medical Home Care companies, and state and national Home Care Associations.
MJ Management Solutions is a human resources consulting firm that provides small businesses with a wide range of virtual and onsite HR solutions to meet their immediate and long-term needs. From ensuring legal compliance to writing customized employee handbooks to conducting sexual harassment training, businesses depend on our expertise and cost-effective human resources services to help them thrive.
Led by Margaret Jacoby, SPHR, MJ Management Solutions has delivered tailored human resources consulting services to small business clients since 1999. Ms. Jacoby’s extensive HR and professional management experience spans a wide variety of industries. She has designed human resource infrastructure and implemented systems to ensure compliance with state and federal employment laws for over thirty years.
NAHC is the largest and most respected professional association representing the interests of Americans who need home care (including acute, long-term, and terminal care) and the caregivers that provide them with in-home health and supportive services.
NAHC is a unique trade association for several reasons. First, it reflects its membership inputting the interests of the infirm and dying before its institutional or corporate interests. It represents the interests of those Americans described as being on the “fringes of life”–the elderly and terminally ill facing compound problems of illness in the twilight of life, millions of fragile children with major health problems in the dawn of life, and the disabled and sick, who are too often relegated to the shadows of life.
Second, it aspires to excellence in every respect. Third, it goes to extraordinary lengths to support the specific needs of its member organizations. Fourth, it understands that its specific mission must be achieved in cooperation with other organizations and individuals. Toward this end, NAHC is committed to improving the quality of life for all Americans.
Novo Writing started out as a more traditional copywriting firm. We wrote advertising copy, websites, brochures, press releases, and other marketing materials. Over the years we’ve expanded our expertise into content marketing to help businesses stand out from the crowd.
We specialize in creating high-quality content that converts. But we’re very different from most content creation companies, especially all of the “content mills.” We take the time to understand your industry, your target audience, and your business. Then we regularly write, optimize, and publish premium articles that attract your ideal prospects to your website.
What would a $15 per hour minimum wage do to your home care company? If your state passed legislation requiring it, who would be the winners and losers? What can you do about it?
“In 2016, The Fairness Project will focus on ballot-initiative campaigns that seek to raise the minimum wage, working with partner organizations across the country to enact legislation through the ballot box to improve pay for millions of working people. Building this strong national platform will support our 2016 goal to win minimum wage campaigns in multiple states and localities and establish a base of support on other economic issues for years to come.”
Their targets are the states of California, Maine, and the District of Columbia.
Already we have seen laws passed in Seattle, Los Angeles, and several other cities. In 2014, minimum wage initiatives passed in Arkansas, Alaska, Nebraska, and South Dakota.
According to the Ballot Initiative Strategy Center, minimum wage measures have been tried 20 times in 16 states since 1996, and all but two succeeded. The earlier victories came in waves, starting with the “living wage” movement in the 1990s.
Watch This Trend
As the CEO of a Top Ten home care company, or a CEO who wants to be in the Top Ten %, you need to be watching this trend closely. We’ve had a number of conversations with home care CEOs in the Seattle Area. One told us that the first reaction she got from caregivers when the minimum wage moved up to $13.00 per hour was that they wanted fewer hours because they were not making too much money and it was affecting their other benefits. That means that workers make the same money, clients pay more, and companies make less.
While legislators and regulators think they are doing employees a big favor with these new rules, it is often the very people they want to help who are paying the biggest price.
Implementing Overtime Rules
Another example of how new laws and regulations hurt caregivers and clients is the recent ruling by the US Court of Appeals in the District of Columbia upholding the US Dept. of Labor’s new interpretation of the Companionship Exemption. Effective October 13, 2015, home care companies will need to pay overtime for caregivers working more than 40 hours per week.
Our good friend, Marki Flannery, the Executive Vice President and Chief of Provider Relations for the VNS of New York wrote an article for the Huffington Post. In her article, Marki pointed out how caregivers and clients will be hurt by the overtime rule.
“My organization, the Visiting Nurse Service of New York, believes strongly that the nation’s home health aides should be paid a living wage. In New York, these dedicated workers earn an average of $10 an hour for the work they do each week helping elderly and disabled individuals bathe, dress, eat and otherwise carry out their daily lives. For many elderly people, the daily care that HHAs provide is what allows them to continue living in their own homes, rather than enter a nursing home.
At VNSNY, we have always provided wages and benefits to our HHA employees that exceed the industry average. In recent years, however, this has become steadily more difficult, as both Medicare and Medicaid have reduced their reimbursement levels for home health services. Now, the Labor Department’s regulation (assuming it goes into effect) has taken a difficult situation and made it impossible. Why? Because while the desired effect of the regulation–to increase the income of the country’s HHAs–is laudable, it is missing one essential ingredient: a mechanism to pay for the increased cost.
The result, sadly, will be exactly the opposite of what was intended: Home health aides across the U.S. are likely to end up working fewer hours and earning less total income, while patients will have to endure fragmented care. We could even see a number of home healthcare agencies go out of business because they find it financially impossible to comply with the new state of affairs.”
While Marki’s points in this article relate to increasing Medicare and Medicaid reimbursement to cover the increased costs of providing care, we need to be thinking about how individual consumers will be able to avoid the increased cost of remaining independent at home.
Stay Tuned to the Home Care CEO Forum
For more up to date information on the latest trends in home care, stay tuned to Leading Home Care for the Home Care CEO Forum, a new membership network for CEOs in the Top 10% of the industry, and those who want to be in the Top 10%.
Stephen Tweed is an internationally known health care and business strategist, award winning professional speaker, and published author. He is the CEO of Leading Home Care … a Tweed Jeffries company. He can be reached at www.leadinghomecare.com.
This article first appeared as Labor Union seeds “Fairness Project”on the Leading Home Care blog posted October 28, 2015 .