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Paying With Your Face

Pay With Your Face

“Face-detecting systems in China now authorize payments, provide access to facilities, and track down criminals. Will other countries follow?” Will Knight MIT Technology Review

“Shortly after walking through the door at Face++, a Chinese startup valued at roughly a billion dollars, I see my face, unshaven and looking a bit jet-lagged, flash up on a large screen near the entrance.  Having been added to a database, my face now provides automatic access to the building. It can also be used to monitor my movements through each room inside. As I tour the offices of Face++ (pronounced “face plus plus”), located in a suburb of Beijing, I see it appear on several more screens, automatically captured from countless angles by the company’s software. On one screen a video shows the software tracking 83 different points on my face simultaneously. It’s a little creepy, but undeniably impressive.”

So, what does this have to do with health care?  I don’t know about all of you but, every time I go for a blood draw or an X-ray or any other procedure at my primary site of care, I always have to produce my picture ID and my insurance cards, even though they all know me.  This is most annoying even though, I know they are protecting me from someone else using my insurance plan for themselves.    Imagine in the very near future, a person could walk into the laboratory or doctor’ office and by the time they reach the counter the computer has already pulled up the chart and any orders that are there.  Think of the pharmacy where facial recognition could shorten the time as the computer would identify you and all the needed data to pick up your prescriptions.

I am sure we will find many more uses for this technology, from the use of hand-held facial recognition in the hospital that would replace wrist bands to authorizations to enter restricted areas of a health care facility.  The uses are endless and the technology is already here.  Click here to learn more on this innovation.

Ginny Kenyon

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